As Americans become more health-and-environment conscious, the demand for natural products has skyrocketed.

Going natural is big business. Consumers are seeking safe, healthy alternatives to the products they use every day, and the beauty industry is no exception. Just one problem: Natural makeup just doesn't look good. At least that's the perception.

But it may not be for much longer, thanks to Christina Marcaccini, a Los Angeles-based entrepreneur and the creator of Raw Natural Minerals™. Recognized as an expert in ingredient research, Marcaccini has met with Congressional staffers to advocate on behalf of environmentally sound manufacturing practices and higher safety standards for the industry.

In 2004, Christina decided to turn her passion into action by developing Raw Natural Minerals, the first high-performance line of mineral makeup, and the breakthrough brand is quickly gaining a reputation as the hautest makeup around. The line has quickly become the top-selling mineral makeup brand on the Internet, thanks to a progressive policy of allowing customers to try Raw Natural Minerals for free* before buying.

"When it comes to makeup, performance is everything," Marcaccini explains. "Women want to use products that are safe and natural and good for their skin and good for the environment, but we also want to look beautiful. I realize that using natural ingredients just isn't worth it, if no one wants to wear your products."

Thus began Marcaccini's three-year global search ingredients that are safe, natural, good for the skin and deliver beautiful results.

"I wanted Raw Natural Minerals to be the first line of natural makeup that looks and feels even better than conventional prestige beauty products. Customers are always so surprised when they try our products for the first time. They can't believe natural products can make them so beautiful."

Using only 100% pure minerals and plant-derived botanicals, Raw Natural Minerals follows the company's philosophy of "Beauty Enlightened." Marcaccini says her ultimate goal is to provide women with products that let them live well, yet think green.

"The greatest thrill for me has been hearing women's reactions when they try Raw Natural Minerals for the first time," Marcaccini adds. "So many women have told me it's the best makeup they've ever used."

To introduce her line to new customers, Marcaccini is offering readers a chance to try the Raw Natural Minerals Discovery Kit for free*. So, if you're looking for a natural alternative to heavy, cakey makeup, a 30 day free trial* of Raw Natural Minerals may be for you!